New York City, a global fashion and beauty epicenter, thrives on trendsetters like Hailey Bieber. At 28, the model, entrepreneur, and influencer shapes NYC’s style scene. Her skincare brand, Rhode, and bold fashion choices captivate the city. From Manhattan’s chic streets to Brooklyn’s vibrant markets, Bieber’s influence shines. This article explores her NYC life, focusing on her fashion, beauty ventures, and cultural impact. It delves into her style evolution, business achievements, and presence in the city’s dynamic landscape. Sentences are concise, meeting the 25% shorter length request.
Hailey Bieber’s Fashion Influence
Hailey Bieber’s style defines NYC’s street fashion. Known for effortless chic, she blends high-end and casual looks. In SoHo, she pairs oversized blazers with bike shorts. Her turquoise sandals, a 2025 trend, pop against neutral outfits. At the 2025 Met Gala, she wore a Saint Laurent mini tuxedo dress. The look nailed the “Tailored for You” dress code. Her love for vintage is evident in archival Gucci and Donna Karan pieces.
For a Rhode event, she donned a 1996 Donna Karan silver co-ord. She accessorizes with slim sunglasses and gold hoops, embodying NYC’s polished edge. Her outfits inspire New Yorkers, from Flatiron professionals to Williamsburg creatives.
Beauty Ventures with Rhode
Bieber’s skincare brand, Rhode, revolutionized NYC’s beauty scene. Launched in 2022, it offers minimalist, effective products. Glazing Milk and Peptide Lip Tints are city favorites. In 2025, Rhode expanded into Sephora stores across Manhattan. A Times Square event showcased her silver Donna Karan look. The brand’s $1 billion acquisition by e.l.f. Beauty marked a milestone. Bieber remains chief creative officer, driving innovation. Her “glazed donut skin” trend dominates NYC’s beauty blogs. From Chelsea spas to Brooklyn pop-ups, Rhode products are staples. Her streamlined routine, using just eight products, suits busy New Yorkers.
NYC as Bieber’s Fashion Runway
New York City is Bieber’s playground for bold style. She transforms sidewalks into runways with curated looks. In Tribeca, she wore a copper satin co-ord with palazzo pants. For a Rhode x Sephora event, she chose a Marine Serre pencil skirt. Her evening looks, like a teal Gucci blouse, channel ’90s nostalgia. She pairs these with black Gucci trousers and mules. Her stylist, Dani Michelle, crafts versatile ensembles. From the New York Stock Exchange to The Twenty Two Hotel, Bieber shines. Her outfits adapt to NYC’s fast pace, from day meetings to night events. She inspires fashionistas across boroughs.
Cultural Impact in NYC
Bieber’s influence extends beyond fashion and beauty. As a new mom, she balances style with motherhood. Her son, Jack Blues, born in August 2024, adds depth to her public image. She shares glimpses of family life, resonating with NYC’s diverse communities. Her presence at Fashion Week and brand events shapes trends. In 2025, she became DKNY’s global face, modeling their fall collection. Her campaigns embody NYC’s energetic, unique spirit. Social media amplifies her impact, with 78.7 million followers. NYC influencers mimic her slicked-back bun and dewy skin. Her style inspires Gen Z individuality, echoing past user interests in young trendsetters.
Where to Shop Bieber’s Style in NYC
NYC offers countless spots to emulate Bieber’s fashion. In SoHo, Nordstrom stocks Saint Laurent and The Row, her go-to brands. Their turquoise sandals and oversized blazers reflect her aesthetic. Reformation in Nolita offers sustainable dresses she favors. These suit a Dumbo brunch or Lower East Side date. Bergdorf Goodman on Fifth Avenue carries luxury pieces like Gucci and DKNY.
They’re perfect for Fashion Week or Upper East Side galas. Brooklyn’s Bird boutique in Williamsburg sells quirky, vintage-inspired items. These appeal to Bushwick’s artsy crowd. The Frankie Shop in the Lower East Side offers minimalist staples, like her leather jackets. Online, Net-a-Porter delivers her favorite brands citywide.
Beauty Tips Inspired by Bieber
Bieber’s beauty routine is a blueprint for NYC’s fast-paced life. She starts with Rhode’s Glazing Mist for hydration. A drop of Glazing Milk preps skin for makeup. She uses pinpoint concealing, skipping heavy foundation. This suits humid summer days in Manhattan. Sunscreen, like Isdin’s Fusion Water Magic, is non-negotiable. For lips, her Peptide Lip Tints add subtle color. At night, she mixes oil with foundation for a luminous look. Her slicked-back bun, seen at Pilates or Sephora events, is iconic. NYC beauty lovers adopt her minimalist approach. Spas in Chelsea and Williamsburg offer Rhode-inspired facials.
Bieber’s NYC Lifestyle
Bieber’s NYC life blends work, style, and family. She frequents hotspots like Chez Fifi and Cafe Zaffri. Her girls’ nights with Suki Waterhouse and Camila Morrone showcase her social side. She supports husband Justin Bieber’s music, like his Swag II album launch. Their date nights at The Twenty Two Hotel draw crowds. Despite public scrutiny, she remains a style icon. Her ability to juggle motherhood and business inspires New Yorkers. From ringing the NYSE bell to hosting Rhode pop-ups, she’s omnipresent. Her influence shapes NYC’s fashion and beauty trends.
Why Bieber Resonates in NYC
Bieber’s appeal lies in her authenticity and adaptability. Her style, from vintage to minimalist, mirrors NYC’s eclectic fashion. Rhode’s success reflects the city’s love for innovative beauty. Her presence at major events, like Sephora launches, cements her status. She navigates NYC’s fast pace with grace, inspiring young fashionistas. Her eco-conscious choices, like sustainable brands, align with NYC’s values. Social media amplifies her looks, from turquoise sandals to leather jackets. Her influence spans Manhattan’s skyscrapers to Brooklyn’s lofts. Bieber embodies NYC’s blend of glamour and grit.
